A New Look for the Fashion Industry – EU Textile Strategy and the crucial role of Extended Producer Responsibility

In the coming weeks, the European Union (EU) will take the first steps in becoming a global leader in taking on an ugly problem: fast fashion and its mountains of waste. The EU will become the first world region to target the flaws in fashion so directly, with regulations that promise to improve circularity of textiles, stop overproduction, empower consumers to make more responsible choices and make fashion brands accountable for their massive waste problem. This political briefing focuses on Extended Producer Responsibility (EPR), a powerful market-based tool that is expected to be at the centre of the European Commission’s upcoming Textiles Strategy.