{"id":120108,"date":"2026-04-30T14:35:25","date_gmt":"2026-04-30T12:35:25","guid":{"rendered":"https:\/\/eeb.org\/?p=120108"},"modified":"2026-04-30T14:36:04","modified_gmt":"2026-04-30T12:36:04","slug":"eu-ecolabel-how-companies-gain-a-competitive-edge-through-credibility","status":"publish","type":"post","link":"https:\/\/eeb.org\/es\/eu-ecolabel-how-companies-gain-a-competitive-edge-through-credibility\/","title":{"rendered":"EU Ecolabel: how companies gain a competitive edge through credibility"},"content":{"rendered":"<h4 class=\"text-align-justify\"><strong>Are you ready to make sustainability your business\u2019 competitive edge? Have you wondered about the new EU green claims and sustainable products policies and how to apply them? Would you like to learn more about the EU Ecolabel? This webinar is for you!\u00a0<\/strong><\/h4>\n<p class=\"text-align-justify\">Join us for the webinar \u201cEU Ecolabel: how companies gain a competitive edge through credibility.&#8221; This event is co-hosted by the\u00a0European Environmental Bureau (EEB),\u00a0<a href=\"https:\/\/ecopreneur.eu\/\" target=\"_blank\" rel=\"noopener\">Ecopreneur.eu<\/a>, and <a title=\"\" href=\"https:\/\/www.beuc.eu\/\" target=\"_blank\" rel=\"noopener\">The European Consumer Organisation (BEUC)<\/a>. The three co-hosts are part of the EU Ecolabelling Board. With this event, we aim to show how the EU Ecolabel empowers companies to meet consumers\u2019 expectations by credibly certifying their sustainability efforts, and helps them comply with new EU obligations more easily &#8211; like the Empowering Consumers for the Green Transition Directive which enters into application this September. Let&#8217;s zoom in together on the business case the EU Ecolabel offers.<\/p>\n<p class=\"text-align-justify\"><strong>11 June, 15:00 \u2013 16:15 CEST\u00a0<\/strong><br \/>\n<strong>Online, using Zoom<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"text-align-center\">&gt;&gt;&gt;\u00a0<a title=\"\" href=\"https:\/\/crm.beuc.eu\/form\/webinar-eu-ecolabel-2026\" target=\"_blank\" rel=\"noopener\">REGISTER HERE<\/a>\u00a0&lt;&lt;&lt;<\/h3>\n<p>&nbsp;<\/p>\n<p class=\"text-align-justify\">In this webinar, we will explore how the EU Ecolabel interlinks with EU green policies and the practical benefits companies can expect from certification. We will delve into:<\/p>\n<ul>\n<li>\n<p class=\"text-align-justify\"><strong>Policy perspectives:<\/strong>\u00a0Learn from the European Commission about recent new rules on sustainable production and consumption: the Empowering Consumers for the Green Transition Directive, the Ecodesign for Sustainable Products Regulation, and Green Public Procurement.<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\"><strong>The EU Ecolabel:<\/strong>\u00a0Explore how the EU&#8217;s official sustainability label can simplify compliance and enhance your company&#8217;s sustainability credentials.<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\"><strong>SME&#8217;s insights:<\/strong>\u00a0Hear firsthand from selected companies as they share their reflections on the EU Ecolabel and how they integrate the certification into their sustainability strategies.<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\"><strong>Q&amp;A:<\/strong>\u00a0There will be time at the end to interact with the speakers.<\/p>\n<\/li>\n<\/ul>\n<h4 class=\"text-align-justify\">Speakers include:<\/h4>\n<ul>\n<li>\n<p class=\"text-align-justify\">\u00a0 \u00a0Sylvia Maurer, Director of Advocacy Coordination, BEUC<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\">\u00a0 \u00a0European Commission, DG Environment, speaker tbc<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\">\u00a0 \u00a0Miriam Thiemann, Policy Officer, EEB and BEUC<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\">\u00a0 \u00a0Andreas Haase, Biologist \u2013 Applied Engineering, Tana-Chemie GmbH<\/p>\n<\/li>\n<li>\n<p class=\"text-align-justify\">\u00a0 \u00a0Moderation by Arthur ten Wolde, Ecopreneur<\/p>\n<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Are you ready to make sustainability your business\u2019 competitive edge? Have you wondered about the new EU green claims and sustainable products policies and how to<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>","protected":false},"author":56,"featured_media":120102,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[194],"tags":[1042,816,97,196,720,1044,1043,929,719],"class_list":["post-120108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-current","tag-competitiveness","tag-consumers","tag-eu-ecolabel","tag-events","tag-green-claims","tag-green-companies","tag-smes","tag-sustainable-business","tag-sustainable-products"],"acf":[],"jetpack_featured_media_url":"https:\/\/eeb.org\/wp-content\/uploads\/2026\/04\/ecolabel-banner-business-1.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/posts\/120108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/users\/56"}],"replies":[{"embeddable":true,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/comments?post=120108"}],"version-history":[{"count":0,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/posts\/120108\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/media\/120102"}],"wp:attachment":[{"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/media?parent=120108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/categories?post=120108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eeb.org\/es\/wp-json\/wp\/v2\/tags?post=120108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}